Halloween & eCommerce

Halloween doesn’t get as much eCommerce credit as some other holidays.

But in honor of Halloween day, here’s a pretty neat infographic from Nextopia that showcases various tidbits of information on Halloween-related eCommerce. Some of the key stats are below, and we also included the infographic itself.

  • in 2013, Americans spent $6.9 billion on Halloween costumes
  • 41% of Halloween shoppers buy Halloween-related goods online
  • almost a third of consumers look for costumes online
  • Halloween is the #4 holiday for eCommerce
  • over half of shoppers will look for Halloween decor after the 31st

Halloween eCommerce Infographic

Echidna Team
Echidna Team
Echidna is an eCommerce agency based in Minneapolis. We drive eCommerce transformation, create inspired customer experiences, enable eCommerce technologies, and help retailers attract and convert customers. Feel free to email us with any questions related to eCommerce design, technology, or marketing.